Robot VisibleAI search intelligence for B2B SaaS
Robot Visible vs Kelsey
By Marcus Bransbury · Founder, Robot Visible · Published 19 July 2026
The short answer
Kelsey published Essential at $99/month for one website, 50 tracked prompts, weekly scans and 5 content briefs, Growth at $199/month for 100 prompts, 10 briefs, competitor tracking and historical trends, and Agency at $499/month for 5 websites, 250 prompts, 10 seats and white-label reports, all checked on 19 July 2026. Robot Visible charges £29/month for Monitor and £99/month for Fix & Prove, with a free scan. Kelsey works on why competitors get recommended. Robot Visible works on whether your site can be cited at all.
Kelsey pricing
From $99/month (Essential, 50 prompts and 5 content briefs). Figures below are copied from Kelsey’s own pricing page and were checked on 19 July 2026.
| Plan | Published price | Includes |
|---|---|---|
| Essential | $99/month | 1 website, 50 tracked prompts, weekly scans, 5 content briefs per month, Mention Score, source and citation tracking, recommended actions |
| Growth | $199/month | 1 website, 100 tracked prompts, 10 content briefs per month, competitor tracking, historical trends |
| Agency | $499/monthearly access | 5 websites, 250 tracked prompts total, 10 team seats, 25 content briefs per month, white-label reports, exports, priority support |
| Robot Visible | Free · £29 · £99/month | Free scan with no account; Monitor at £29/month; Fix & Prove at £99/month with reviewable fix publishing and post-change verification. See plans |
No annual pricing or discount is shown on Kelsey's pricing page. Kelsey also offers a free scan and personalised report with no credit card required.
Who each one suits
Choose Kelsey when
B2B SaaS marketing, content and positioning teams that want competitive intelligence on why rival products win AI recommendations, with content briefs included in the subscription and an agency tier carrying white-label reports.
Choose Robot Visible when
Your constraint is technical eligibility and implementation on the site rather than competitive positioning and messaging, or you want the fix prepared and verified instead of briefed.
Where the two differ
Positioning or site eligibility
Kelsey works on the competitive question: why a rival gets recommended and what messaging or content would change that. Robot Visible works on the mechanical question underneath it, whether the site can be crawled, rendered, indexed and understood well enough to be a candidate at all. A brand can have excellent positioning and still be invisible for technical reasons.
Briefs or shipped changes
Kelsey includes content briefs in every plan, from 5 a month on Essential up to 25 on Agency, so you get a specification and your team writes and publishes from it. Robot Visible's Fix & Prove tier prepares the change itself as a draft GitHub pull request or an approved Shopify update, then checks the published page. One hands you the plan, the other hands you the diff.
Who each is built for
Kelsey targets B2B SaaS marketing and positioning teams, and its Agency tier at $499/month adds white-label reports for consultants running several clients. Robot Visible is built for founders, operators and small teams, Shopify merchants included, where the person diagnosing the problem is usually the one shipping the fix.
Common questions
How much does Kelsey cost?
Kelsey published Essential at $99/month for one website with 50 tracked prompts, weekly scans and 5 content briefs a month, Growth at $199/month for 100 prompts, 10 briefs, competitor tracking and historical trends, and Agency at $499/month for 5 websites, 250 prompts, 10 seats and white-label reports, all checked on 19 July 2026. No annual discount is shown.
What does Kelsey do?
Kelsey is an AI search intelligence platform that tracks where a brand appears across tools like ChatGPT, Perplexity and Gemini, monitors high-intent buyer questions, and analyses why competing brands get recommended instead. It then produces content briefs and recommended actions aimed at improving that position, with 5 to 25 briefs a month depending on plan.
Does Kelsey have a free plan?
Kelsey offers a free scan and personalised AI visibility report with no credit card required, but its published plans all start at $99/month and no permanently free tier is listed. For ongoing free monitoring, AthenaHQ's Essential plan and the Semrush and Ahrefs free tiers are the alternatives, and Robot Visible scans one site free with no account.
What is the best AI visibility tool for B2B SaaS?
Kelsey targets B2B SaaS directly and starts at $99/month with content briefs included. Peec AI (€85/month) and Profound ($99/month billed yearly) offer comparable competitive and prompt analytics at a similar entry price. If your product site is the constraint rather than your positioning, Robot Visible scans free and starts at £29/month, covering technical eligibility and fix publishing that the others leave to your team.
Kelsey or Trakkr for content output?
Both bundle content work, but at different stages. Kelsey produces 5 to 25 content briefs a month depending on plan, from $99/month. Trakkr generates 25 to 100 finished articles a month, from £79/month. A brief needs writing before it ships, so compare on how much of the work your team actually wants to keep.
How this comparison was prepared
Every price on this page was copied from Kelsey’s own published pages on 19 July 2026. Where a vendor does not publish a price, this page says so rather than reproducing a third-party estimate. Products and prices change quickly, so the vendor’s own pages remain the source of truth. This comparison describes product focus and published packaging; it does not claim that any platform controls or guarantees inclusion in AI-generated answers.
The full rules we follow when publishing another company’s prices, and a dated log of every correction we have made, are on our methodology and corrections page.
Think something here is out of date or unfair? Tell us and we’ll review it.
Sources
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