Use cases
Choose the job you need doing
Five moments the AEO Action Loop is built for. Each one starts from evidence you can point at and ends in a result you can check.
Establish a baseline
You have never measured this, and you do not know whether you are absent or simply unnoticed.
Scan the site, ask one real buyer question, and read the answer in full. A readable, indexed, permitted site that appears in no answers is a different problem from an unreadable one, and only separate measurements tell them apart.
Ends in: One dated answer, your role in it, and the brands that were named instead.
Win a category question
There is a question your buyers ask constantly and you are not in the answer to it.
Read what the winning source page says that yours does not. The gap is usually concrete and small: a number stated in body text where yours sits behind a form, or a question answered as asked rather than in general.
Ends in: One ranked change with the evidence that selected it attached.
Displace a competitor
The same company keeps getting recommended for questions you should own.
Track who appears across your questions and providers, how often, and which of their pages the answers lean on. Share of voice makes the pattern visible; the source list makes it actionable.
Ends in: A confirmed competitor set, and the specific pages winning each answer.
Recover after a release
A redeploy quietly removed the metadata, canonical, or rendered content that made you findable.
Re-check readiness and the tracked questions on a schedule, so a regression surfaces as a change rather than as months of silence.
Ends in: An alert naming what moved, and when it moved.
Prove a change worked
You shipped something and cannot tell anyone whether it mattered.
Ask the same question, of the same provider, on the same API surface, after the change is publicly visible, and state the interval between the two checks.
Ends in: An improved, flat, or declined result, recorded honestly, including when it is flat.
Start with your most important page
Run a free scan and find out where your website actually stands.